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newsletter
In the sea of product ideas, how to recognize the most beneficial ones?
Validating an idea before sending it into production seems like common sense. However, many companies forget which aspect of the idea or hypothesis they are actually verifying.

podcast
Minimum Viable Podcast #28: Business design
Alžbeta Ivanovičová from Lighting Beetle*: "Business design helps build a competitive edge."

tool
Experience identities: How to react to the new consumer expectations
Download our report revealing the new consumer funnel and find out how to redefine your brand's position on the market through the Experience Identities framework.