Hypherdata, a startup in the life sciences sector, sought a visual identity redesign for both their website and user platform. The goal was to create a design that reflects scientific professionalism while remaining approachable and inclusive. Lighting Beetle explored two visual directions—one emphasizing expertise with a futuristic tone, and another focusing on the human aspect behind the data. Through internal feedback and testing, a balanced design was developed. The project also included a logo redesign, simplifying the symbol to enhance its synergy with the typography.