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Shift from building to experimenting

Creating a new product or feature is risky. Risk means that you potentially are going to waste money and time. So how to avoid burning resources? You need to iterate really fast to maximize your learning.

Want better CX? Start building product teams

For a long time, project management has been the thing to swear by in the IT world. It is not bad per se but it operates with an approach that in my opinion isn’t suitable for digital product creation.

Think customers have solutions? This will change your mind

Customers only want what’s best for them. If you let them design for you, your business could go broke.

Why time tracking is (not) useless in agile environments

Keeping time under control will empower you to advance your agility. We learned it the hard way and even Toggl wrote about our experience.

Exploration is a challenge. How to come up with ideas for better CX?

Struggling with the discovery phase in a product lifecycle is a very normal issue. In fact, if you don’t struggle, you are probably not doing enough of it.

What do design systems and cogwheels have in common?

In today’s edition, our Dev Lead Adam explains one of the most crucial mistakes companies make when building a design system.

Here is why you don't fully utilize customer data

Do you think customer centric approach is about mastering UX in the product development phase? We believe the process starts much earlier.

On a scale of 1 to 10: How customer-oriented is your business?

For an agency like LB*, it's quite easy to see the differences in how customer-oriented our clients are. The challenges that companies face are often repeated, and this has allowed me to prepare a simple model of corporate maturity at CX.

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